UN Tourism continues to deliver on its Agenda for Africa, bringing the region’s Members together around a focus on investments, multilateral cooperation, and education.
The 67th meeting of the UN Tourism Regional Commission for Africa took place in Livingstone, Zambia, on 23 July 2024 – welcoming public and private sector leaders from across the region.
The Member States met as Africa’s tourism sector experienced a strong recovery. During the first quarter of 2024, arrivals were up 5% compared to pre-pandemic levels. This positions the continent as the second-best performer globally, surpassing all regions except the Middle East.
Secretary General, Zurab Pololikashvili, stated, “Zambia, as the whole African region, is an excellent example of the positive impact of tourism, which leads to new investments and job creation. Furthermore, our Members come together in Livingstone as Zambia celebrates 60 years of peace and independence, an inspiration as we get set to mark World Tourism Day around the theme of ‘tourism and peace’ in September.”